Social Media Strategy Report
Social Media Consultant - Green Teams of Canada
A group of classmates and I reached out to the non-profit organization, Green Teams of Canada, to assist them in establishing a sustainable plan to increase their social media presence. Our team to researched various social media platforms and created a series of instructional documents explaining how to utilize them in accordance with the organization's capacity and unique brand. The Social Media Strategy Report highlights important points about using various social media platforms, such as Meetup, Facebook, Twitter, Instagram, and Youtube, in addition to working with traditional media outlets, such as local press, to increase overall awareness about the organization. We wanted to create a comprehensive guide that could be used by both Green Teams of Canada's staff and volunteers from with any level of social media experience.